Speaker Profile

PHARMD, VP Clinical & Product, Seegnal eHealth

Biography
Over 20 years of experience in clinical pharmacy, academia, and management.Served as the Chief Clinical Pharmacist at Maccabi Healthcare Services, Israels second-largest HMO, leading pivotal and impactful projects that empowered clinicians, pharmacists, and other healthcare professionals to improve the safety and quality of drug treatment across the organization. Additionally, spearheaded numerous national initiatives in collaboration with the Israeli Ministry of Health, with a focus on managing drug-related problems, enhancing healthcare quality measures, and advancing patient care


Talk
Practical Precision Medication: PGx-Enhanced Solution for Clinicians
Healthcare is shifting toward personalized patient care. Pharmacogenomics-a key tool in this shift- helps tailor treatments by incorporating genetic information, which alongside all other patientsdrugs parameters provides the physician with a comprehensive view to optimize drug choices, overcoming usability challenges that pave the way for faster adoption of precision medicine.


Pharmacogenomics Showcase:
Seegnal eHealth

Seegnal® is a patient-tailored, PGx-enhanced, decision-support tool integrated into the electronic medical record that operates in real-time at the point of care. Designed to address drug-related problems (DRPs) comprehensively, it analyses multiple DRP domains—including pharmacogenetics—enabling clinicians to detect, prioritize, and resolve DRPs intuitively and efficiently.

 Session Abstract – PMWC 2025 Silicon Valley

Showcase Track S1 - February 6 2.45 P.M.-3.45 P.M.,Showcase Track S1 - February 7 9.00 A.M.-2.15 P.M.


The PMWC 2025 PGx Showcase will provide 15 minute speaking opportunities for selected companies working with the latest technologies in precision medicine to highlight their contributions to the field.

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